Allure channel avatar

Allure

@allure2.2M subscribers2,263 videosView channel
Estimated monthly ad earningsLikely monetized
$8,780a month

About $105,000 a year, likely $73,500 to $150,000

Low end$6,130
Most likely$8,780
High end$12,500

Where the money comes from

Monthly ad earnings by format, middle of the estimate

  • Long videos2.3M views a month$6,82080%
  • Shorts11.8M views a month$1,72020%

Separate from ad earnings and never added in. Based on a median of 348,179 views per long video and typical sponsor rates for this niche.

Views per video

The last 30 public uploads, oldest on the left. Tap or hover a bar for the video.

Long videosShorts
01.3M2.5M
Median 130.9K
Oct 5Nov 6
Show as a table
VideoFormatPostedViews
"This is one of my favorite characters I've ever played."ShortNov 633,480
"The eyeliner was kind of her wall. Her defense mechanism to hide behind."ShortNov 483,195
"There's some things that are better out than in, as I always say."ShortNov 3123,884
Jennifer Lawrence Breaking Down Her Most Iconic LooksShortNov 285,471
"Sounds like something Nikki would do..."ShortOct 29198,847
"I don't think I've talked about this publicly."ShortOct 292,244,052
Jennifer Lawrence's Pixie CutShortOct 281,068,336
Jennifer Lawrence Breaks Down Her Iconic Looks From The Hunger Games, the Oscars & MoreLong videoOct 271,501,284
What Inde Navarrette Will Bring To Rogue and 'X-Men'ShortOct 2656,666
Would love to see Inde Navarrette's 'Nikki' Pinterest board!ShortOct 231,048,249
How Mia Goth's 'Pearl Douglas' served as a reference for Inde Navarrette's 'Nikki Freeman'ShortOct 22321,237
Gabbriette's Last Google Search 👀ShortOct 2256,810
Inde Navarrette On Her Uncanny Valley Makeup in 'Obsession'ShortOct 212,435,817
Inde Navarrette is ready for her close upShortOct 20416,487
Inde Navarrette Breaks Down Her 'Obsession' Beauty Transformation | AllureLong videoOct 20919,490
Set Secrets with the Cast of 'Crew Girl' 🎬ShortOct 1938,468
Abbott Elementary's Set Secrets 🤫 📚 🎬ShortOct 19937,162
How Nara Smith Express HerselfShortOct 1635,484
Most High Maintenance ATEEZ Member 👀ShortOct 15271,338
Nara Smith's Everyday Beauty ✨ShortOct 1528,736
Nara Smith's 10-Minute Subtle, Everyday Beauty Routine | AllureLong videoOct 1565,038
We absolutely deserve a Princess Diaries-inspired Cozy makeover.ShortOct 1418,193
"I cried all the way home."ShortOct 14848,291
Dakota bangs are the next big thing!ShortOct 13226,796
"I just really don't like the feeling of dry lips."ShortOct 1255,942
"This feels like a stoner dessert."ShortOct 91,448,039
Zara Larsson Shares Her Favorite Sophia Sinot Looks ✨ShortOct 8121,729
Who is Chloe Fineman's favorite SNL cast member?ShortOct 750,622
"I know we're not perfect, but I really love us."ShortOct 6136,020
Agreeing with Anne Hathaway, this would make an excellent white elephant Christmas present 🎁ShortOct 5125,745

Best videos

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Why this number

What lifts the estimate and what holds it back

Neutral

Niche: Beauty and fashion

$2 to $6 per 1,000 views

$0typical $3$10

Long videos in this niche typically pay about $3 per 1,000 views to the creator.

Helps

Where viewers likely are

100% of US ad rates

0%US rates

Based on the channel's language and country (English, based in the US). Ads pay far more in the US, UK, Canada and Australia than elsewhere.

Holds back

Mostly Shorts views

84% of views this month

Long 16%Shorts 84%

Shorts pay about $0.15 per 1,000 views, a small fraction of long videos, so the same views earn much less.

Helps

Long enough for mid roll ads

median 12 min

0 min8 min mark20 min

Videos of 8 minutes or more can carry ads in the middle, which lifts earnings per view.

Holds back

Upload pace: slowing down

4.74 per week

6.6 before
4.7 now

That is 0.71x the 90 days before.

Helps

Views per video are rising

1.2x

Median views of the last 10 long videos compared with the 10 before them.

Time to monetize

When this channel can earn from YouTube ads

Can it earn from ads?Yes, already past the barIt meets the thresholds by our estimate and shows signs of earning

What would speed it up Each goal with its date, upload plans, your own plan slider, and how the Feb 2027 rules hit this channel. $7 a month, or $34.99 once for life

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Pace

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Live tracking

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How we got this. Views from the last 30 days are rebuilt from each public video's views and age, cut to the views YouTube pays on, then priced with niche, audience and video length ad rates from published creator data. We run this 2,000 times with realistic variation and show the middle half. Data read November 9, 2026, 20:20 UTC.

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