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Business Insider

@businessinsider10.6M subscribers8,252 videosView channel
Estimated monthly ad earningsLikely monetized
$60,600a month

About $728,000 a year, likely $524,000 to $1.03M

Low end$43,700
Most likely$60,600
High end$85,700

Where the money comes from

Monthly ad earnings by format, middle of the estimate

  • Long videos19.6M views a month$59,60098%
  • Shorts7.4M views a month$1,0802%

Separate from ad earnings and never added in. Based on a median of 750,285 views per long video and typical sponsor rates for this niche.

Views per video

The last 30 public uploads, oldest on the left. Tap or hover a bar for the video.

Long videosShorts
0250K500K
Median 17.5K
Oct 27Nov 6
Show as a table
VideoFormatPostedViews
Even #brands are getting tired of #podcast ads. Here's why. #advertising #marketingShortNov 62,405
#Greenland is opening up to tourism, but Arctic cruise travel comes with major risks. #riskybusinessShortNov 68,234
Skydance is offering buyouts to employees who are unhappy with its #RTO plan. Here’s what’s on offerShortNov 69,208
How Nate's Honey Uses AI To Protect Its 6 Billion Bees | AI In ActionLong videoNov 6162,588
The #midterm #election results were loud and clear: #Americans are rejecting #AI #datacentersShortNov 513,613
What #Lululemon's stock market woes mean for its future. #FirstTradeShortNov 56,950
This is how #cruise ships navigate #Greenland's dangerous #icebergs. #riskybusinessShortNov 56,435
Inside #Amazon's robot-powered warehouse. Are #robots coming for our jobs? #AI #AIInsider #roboticsShortNov 412,320
Who were the biggest winners and losers of the 2026 #midterms? #elonmusk #politics #election2026ShortNov 431,832
The Dark Side Of India's $740 Million Firecracker IndustryLong videoNov 4487,955
Vending machines are on every street corner in #Japan. But they could soon disappear. #bigbusinessShortNov 425,971
What happens when a #cruise ship is caught in #extreme #weather? #emergency #riskybusinessShortNov 416,202
How one #Oprah mention helped this #popcorn startup reach $10M. #smallbusiness #entrepreneurshipShortNov 320,221
Here's why US #Navy #ships can cost hundreds of millions of dollars. #madeinamerica #shipbuildingShortNov 345,149
This #strawberry-picking #robot can harvest thousands of berries a day. #AI #robotics #farming #techShortNov 323,474
Want a promotion? #Chipotle's #COO looks for this quality in future leaders. #careeradviceShortNov 25,928
Why does GoDaddy's CEO use #improv in #job interviews? #GoDaddy #CEO #careers #jobskillsShortNov 22,550
Why the #US is turning to #SouthKorea to help revive American #shipbuilding. #madeinamericaShortNov 211,320
Can this $300,000 flying car compete with #Tesla? #flyingcar #tech #transportationShortOct 3130,340
How Future Navy Officers Survive "First Tuesday" At OCS | Boot CampLong videoOct 31168,247
How Lean In's 25-year-old #CEO gets ready for big public speaking moments. #leadership #powerhoursShortOct 303,094
The World Cup is a massive global event. So why did #McDonald's just walk away from its #FIFA deal?ShortOct 3020,840
#America's #shipbuilding companies are racing to find #skilled workers — but it's not an easy task.ShortOct 30169,054
#AI is changing the #workplace. #Walmart's #CPO says these 3 skills will matter most. #careeradviceShortOct 293,654
#Microsoft is offering buyouts to 60,000 employees. Here's what's included. #layoffs #tech #jobsShortOct 28331,394
The #AI boom has a problem: billions of dollars in #GPUs, but not enough electricity to power them.ShortOct 28294,999
Why does Gen Z want to live in a #WindowsXP #wallpaper? #genz #retro #tech #nostalgiaShortOct 2810,079
Why a severed undersea #internet cable can cost more than $1 million to repair. #bigbusinessShortOct 2842,248
How a viral #TikTok #food review brought 300 orders overnight. #smallbusiness #entrepreneurshipShortOct 288,578
Why are some #Apple #iPhone Duo screens reportedly cracking near the hinge? #tech #consumertechShortOct 2718,776

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Why this number

What lifts the estimate and what holds it back

Neutral

Niche: News

$2 to $5 per 1,000 views

$0typical $3$10

Long videos in this niche typically pay about $3 per 1,000 views to the creator.

Helps

Where viewers likely are

100% of US ad rates

0%US rates

Based on the channel's language and country (English, based in the US). Ads pay far more in the US, UK, Canada and Australia than elsewhere.

Neutral

Shorts in the mix

27% of views this month

Long 73%Shorts 27%

Shorts pay about $0.14 per 1,000 views, a small fraction of long videos, so the same views earn much less.

Helps

Long enough for mid roll ads

median 18 min

0 min8 min mark20 min

Videos of 8 minutes or more can carry ads in the middle, which lifts earnings per view.

Neutral

Upload pace: steady

15.24 per week

14.9 before
15.2 now

That is 1.05x the 90 days before.

Holds back

Views per video are falling

0.48x

Median views of the last 10 long videos compared with the 10 before them.

Neutral

Old videos still bring views

17.4M views a month

Uploads older than three years, and the ones we did not read, keep getting watched. We count them at half their lifetime average pace, a conservative guess, capped by the channel's lifetime average.

Time to monetize

When this channel can earn from YouTube ads

Can it earn from ads?Yes, already past the barIt meets the thresholds by our estimate and shows signs of earning

What would speed it up Each goal with its date, upload plans, your own plan slider, and how the Feb 2027 rules hit this channel. $7 a month, or $34.99 once for life

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Pace

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Live tracking

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How we got this. Views from the last 30 days are rebuilt from each public video's views and age, cut to the views YouTube pays on, then priced with niche, audience and video length ad rates from published creator data. We run this 2,000 times with realistic variation and show the middle half. Data read November 7, 2026, 15:00 UTC.

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