Helps
Niche: Automotive
$3 to $10 per 1,000 views
$0typical $6$15
Long videos in this niche typically pay about $6 per 1,000 views to the creator.
Car Throttle
Estimated monthly ad earningsLikely monetized
$14,000a month
About $168,000 a year, likely $112,000 to $258,000
Low end$9,300
Most likely$14,000
High end$21,500
Where the money comes from
Monthly ad earnings by format, middle of the estimate
$14,000a month
- Long videos2.6M views a month$14,000100%
- Shorts15.1K views a month$30%
- Live streams59 views a month$00%
What one sponsor could pay per video
$11,600 to $29,000Separate from ad earnings and never added in. Based on a median of 580,811 views per long video and typical sponsor rates for this niche.
Views per video
The last 30 public uploads, oldest on the left. Tap or hover a bar for the video.
Long videosShorts
075K150K
Median 18.1K
Jul 17Jul 20
Show as a table
| Video | Format | Posted | Views |
|---|---|---|---|
| Is this the best generation MR2 ? #toyota | Short | Jul 20 | 9,121 |
| The first generation of the Toyota MR2 really is a beauty | Short | Feb 6 | 13,160 |
| We Drove ALL THREE Toyota MR2s - Which One Is The Best? | Long video | Oct 27 | 103,249 |
| The HOTTEST Hatch OR The Baby M Car? - Mercedes AMG A45S vs BMW M2 | Long video | Oct 13 | 47,244 |
| Exploring the Top Gear Hilux at Toyota’s hidden collection. #carthrottle #toyota #topgear #clarkson | Short | Oct 3 | 20,625 |
| We Found Toyota's HIDDEN Car Collection! - Toyota Heritage Tour | Long video | Sep 29 | 13,390 |
| We Will Never Get Tired of This Engine Noise | Short | Sep 16 | 11,139 |
| We CRASHED Trying the World's Most PAINFUL Motorsport | Long video | Sep 15 | 11,240 |
| Which Toyota Pulls Harder? 💪 | Short | Sep 9 | 22,899 |
| The secret handshake to actually turn off traction control on the GT86 #carhacks #gt86 #toyota | Short | Sep 8 | 27,557 |
| Golf R - Interior Feature Walkthrough | Short | Sep 4 | 9,856 |
| S3 and Golf R get LAUNCHED | Short | Sep 2 | 13,880 |
| We Drove Every Toyota 86 - Which One is Best? | Long video | Sep 1 | 55,056 |
| £60k for this Audi S3 - Worth it? 💰 | Short | Aug 28 | 13,076 |
| The Only Golf R Edition You Should Buy | Short | Aug 26 | 15,633 |
| Why Everyone Overlooks This Ferrari | Short | Aug 21 | 23,530 |
| We Drove the Audi S3 and VW Golf R - Which Is Best? | Long video | Aug 19 | 140,168 |
| This Supercar Comes With So Many Issues 🫣 | Short | Aug 19 | 109,432 |
| The Worst Thing About Owning A Ferrari | Short | Aug 14 | 36,939 |
| This Ferrari Is Cheaper Than A Golf | Short | Aug 12 | 31,576 |
| Why You Should Buy a £55k Ferrari Over a Golf R | Long video | Aug 4 | 38,153 |
| The interior of this Morgan Supersport is just beautiful | Short | Jul 25 | 10,284 |
| The FC Mazda RX-7 is the unsung hero of the Mazda back-catalogue | Short | Jul 24 | 10,172 |
| 'Something that looks like a Morgan shouldn't be this fast!' | Short | Jul 23 | 8,805 |
| This £120k car is built using wood! | Short | Jul 22 | 6,673 |
| Taking a new Morgan Supersport for a test drive | Short | Jul 21 | 22,317 |
| How Morgan Builds £120k Sports Cars From Wood (Full Factory Build and Drive!) | Long video | Jul 21 | 47,830 |
| An extremely annoying feature in this Chinese SUV | Short | Jul 19 | 12,416 |
| Taking a Caterham out on a motorway may not be the best idea #caterham #carthrottle #cars | Short | Jul 18 | 25,337 |
| We tested out driving a 'Range Rover from Temu' | Short | Jul 17 | 14,673 |
Best videos
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What lifts the estimate and what holds it back
Helps
Where viewers likely are
93% of US ad rates
0%US rates
Based on the channel's language and country (English, based in GB). Ads pay far more in the US, UK, Canada and Australia than elsewhere.
Neutral
Shorts in the mix
1% of views this month
Long 99%Shorts 1%
Shorts pay about $0.17 per 1,000 views, a small fraction of long videos, so the same views earn much less.
Helps
Long enough for mid roll ads
median 15 min
0 min8 min mark20 min
Videos of 8 minutes or more can carry ads in the middle, which lifts earnings per view.
Holds back
Upload pace: slowing down
0 per week
That is 0x the 90 days before.
Helps
Views per video are rising
1.46x
Median views of the last 10 long videos compared with the 10 before them.
Neutral
Old videos still bring views
3.0M views a month
Uploads older than three years, and the ones we did not read, keep getting watched. We count them at half their lifetime average pace, a conservative guess, capped by the channel's lifetime average.
Time to monetize
When this channel can earn from YouTube ads
Can it earn from ads?Yes, already past the barIt meets the thresholds by our estimate and shows signs of earning
What would speed it up Each goal with its date, upload plans, your own plan slider, and how the Feb 2027 rules hit this channel. $7 a month, or $34.99 once for life
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Unlock with ProHow we got this. Views from the last 30 days are rebuilt from each public video's views and age, cut to the views YouTube pays on, then priced with niche, audience and video length ad rates from published creator data. We run this 2,000 times with realistic variation and show the middle half. Data read November 10, 2026, 06:20 UTC.