Neutral
Niche: Cooking
$2 to $5 per 1,000 views
$0typical $3$10
Long videos in this niche typically pay about $3 per 1,000 views to the creator.
Joshua Weissman
Estimated monthly ad earningsLikely monetized
$22,800a month
About $273,000 a year, likely $193,000 to $387,000
Low end$16,100
Most likely$22,800
High end$32,300
Where the money comes from
Monthly ad earnings by format, middle of the estimate
$22,600a month
- Long videos8.5M views a month$19,80088%
- Shorts23.9M views a month$2,75012%
What one sponsor could pay per video
$32,500 to $81,200Separate from ad earnings and never added in. Based on a median of 2,705,532 views per long video and typical sponsor rates for this niche.
Views per video
The last 30 public uploads, oldest on the left. Tap or hover a bar for the video.
Long videosShorts
020M40M
Median 3.3M
May 3Nov 1
Show as a table
| Video | Format | Posted | Views |
|---|---|---|---|
| I Tested Viral Clickbait Recipes | Long video | Nov 1 | 3,837,980 |
| 3 levels of chicken | Short | Oct 27 | 591,720 |
| Testing Air Fryer Cheesecake | Short | Oct 20 | 2,927,017 |
| I Tried Every Country’s Rarest Food | Long video | Oct 18 | 2,933,728 |
| My baby tries exotic fruit | Short | Oct 15 | 19,720,521 |
| I Asked Famous Youtubers To Cook in Their Homes | Long video | Oct 4 | 5,193,397 |
| I Tried Fast Food That No Longer Exists | Long video | Sep 20 | 8,398,544 |
| I Tried EVERY Viral Struggle Meal | Long video | Sep 6 | 4,329,577 |
| Steak Challenge @itsQCP @CookinWithVolk | Short | Sep 1 | 5,026,046 |
| Worlds First Banana | Short | Aug 25 | 729,839 |
| I Tested The Cheapest VS Most Expensive Kitchen Gadgets | Long video | Aug 23 | 4,013,967 |
| Fools Gold Sandwich | Short | Aug 18 | 6,507,131 |
| Top 3 Brownie Hacks | Short | Aug 11 | 1,500,738 |
| I Investigated The “Illegal” Food of Facebook Marketplace | Long video | Aug 9 | 4,088,814 |
| Testing Rice Cooker Hacks | Short | Aug 5 | 1,728,954 |
| I Cook For a Baby | Short | Jul 28 | 6,061,427 |
| I Tried The Weirdest Restaurants in America | Long video | Jul 26 | 2,838,785 |
| 3 Levels of Buffets | Short | Jul 21 | 3,732,892 |
| I Tested America's Worst 1-Star Fast Food | Long video | Jul 12 | 1,905,646 |
| Testing Food Hacks | Short | Jul 8 | 32,350,909 |
| Dishwasher Lasagna from @zackdfilms | Short | Jul 1 | 1,841,242 |
| I Tried Celebrities Favorite Foods | Long video | Jun 28 | 3,851,814 |
| Oil hack | Short | Jun 19 | 1,739,540 |
| I Tried Every Viral Restaurant in America | Long video | Jun 14 | 6,377,904 |
| 370 Calorie Butter Chicken (61g protein) | Short | Jun 9 | 789,869 |
| Top 3 Food Hacks I Learned in Restaurants | Short | Jun 6 | 2,326,610 |
| I Tried Every Level of Mexican Street Food | Long video | May 31 | 1,598,343 |
| Steak Sandwich w/@tomsegura | Short | May 19 | 2,379,001 |
| I Tested The World's Most Futuristic Kitchen Tech | Long video | May 17 | 5,376,822 |
| I Tried The #1 Restaurant in America | Long video | May 3 | 2,724,228 |
Best videos
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What lifts the estimate and what holds it back
Neutral
Where viewers likely are
73% of US ad rates
0%US rates
Based on the channel's language and country (English speaking audience). Ads pay far more in the US, UK, Canada and Australia than elsewhere.
Holds back
Mostly Shorts views
74% of views this month
Long 26%Shorts 74%
Shorts pay about $0.12 per 1,000 views, a small fraction of long videos, so the same views earn much less.
Helps
Long enough for mid roll ads
median 12 min
0 min8 min mark20 min
Videos of 8 minutes or more can carry ads in the middle, which lifts earnings per view.
Neutral
Upload pace: steady
1.01 per week
That is 0.81x the 90 days before.
Neutral
Views per video are steady
1.11x
Median views of the last 10 long videos compared with the 10 before them.
Time to monetize
When this channel can earn from YouTube ads
Can it earn from ads?Yes, already past the barIt meets the thresholds by our estimate and shows signs of earning
What would speed it up Each goal with its date, upload plans, your own plan slider, and how the Feb 2027 rules hit this channel. $7 a month, or $34.99 once for life
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Unlock with ProHow we got this. Views from the last 30 days are rebuilt from each public video's views and age, cut to the views YouTube pays on, then priced with niche, audience and video length ad rates from published creator data. We run this 2,000 times with realistic variation and show the middle half. Data read November 9, 2026, 00:20 UTC.