Holds back
Niche: Music
$0.80 to $4 per 1,000 views
$0typical $2$10
Long videos in this niche typically pay about $2 per 1,000 views to the creator.
Rihanna
Estimated monthly ad earningsLikely monetized
$63,800a month
About $766,000 a year, likely $434,000 to $1.24M
Low end$36,100
Most likely$63,800
High end$103,000
Where the money comes from
Monthly ad earnings by format, middle of the estimate
$63,800a month
- Long videos53.3M views a month$63,800100%
- Shorts60.5K views a month$60%
- Live streams603 views a month$10%
What one sponsor could pay per video
$21,500 to $53,700Separate from ad earnings and never added in. Based on a median of 2,682,883 views per long video and typical sponsor rates for this niche.
Views per video
The last 30 public uploads, oldest on the left. Tap or hover a bar for the video.
Long videosShorts
0125M250M
Median 1.1M
Feb 14May 1
Show as a table
| Video | Format | Posted | Views |
|---|---|---|---|
| (🍒)(🍒) @SavageXFenty | Short | May 1 | 305,529 |
| BTS with @Wmagazine | Short | Apr 22 | 256,724 |
| 20 Years With You | Long video | Aug 29 | 1,388,544 |
| Rihanna - Friend Of Mine (from the Smurfs Soundtrack) (Instrumental Visualizer) | Long video | May 17 | 275,196 |
| Rihanna - Friend Of Mine (from the Smurfs Soundtrack) (Radio Edit Visualizer) | Long video | May 17 | 136,268 |
| Rihanna - Friend Of Mine (from the Smurfs Movie Soundtrack) (Visualizer) | Long video | May 16 | 190,912 |
| Rihanna - Friend Of Mine (from the Smurfs Movie Soundtrack) (Lyric Video) | Long video | May 16 | 1,118,583 |
| Rihanna - Friend Of Mine (from the Smurfs Movie Soundtrack) | Long video | May 16 | 11,360,963 |
| June 13, 2024 | Short | Jun 13 | 699,579 |
| 🚨 early access starts right now 🚨 be the first to get #fentyhair !! fentyhair.com | Short | Jun 11 | 535,768 |
| Fenty Hair Behind The Brand | Long video | Jun 8 | 1,047,367 |
| v-day confessions 💕 | Short | Jan 12 | 2,133,424 |
| sheer x 💗 | Short | Jul 14 | 2,400,682 |
| Rihanna - Lift Me Up (Live from the Oscars 2023) | Long video | Mar 13 | 7,226,975 |
| 🤫 #SBLVII #AppleMusicHalftime | Short | Jan 13 | 1,253,980 |
| Rihanna - Born Again | Long video | Nov 11 | 8,614,346 |
| Rihanna - Born Again | Long video | Nov 11 | 1,200,592 |
| Rihanna - Lift Me Up (Karaoke Video) | Long video | Nov 4 | 849,328 |
| Rihanna - Lift Me Up (Behind The Scenes) | Long video | Nov 3 | 750,864 |
| October 30, 2022 | Short | Oct 30 | 738,413 |
| Rihanna - Lift Me Up (Wakanda Forever Lyric Video) | Long video | Oct 30 | 17,198,308 |
| Rihanna - Lift Me Up (From Black Panther: Wakanda Forever) | Long video | Oct 28 | 202,710,069 |
| Rihanna - Lift Me Up (Lyric Video) | Long video | Oct 28 | 6,790,182 |
| Rihanna - Lift Me Up (Wakandan Lyric Video) | Long video | Oct 28 | 353,772 |
| Rihanna - Lift Me Up (Audio) | Long video | Oct 28 | 6,426,343 |
| Rihanna - Lift Me Up (Instrumental Video) | Long video | Oct 28 | 1,021,639 |
| Rihanna - Lift Me Up (Visualizer) | Long video | Oct 28 | 21,941,157 |
| lift me up 10.28.22 | Short | Oct 26 | 734,220 |
| Rihanna - Replacement for We Ride | Long video | Sep 10 | 0 |
| The Making Of The Rihanna Book | Long video | Feb 14 | 7,288,325 |
Best videos
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What lifts the estimate and what holds it back
Neutral
Where viewers likely are
73% of US ad rates
0%US rates
Based on the channel's language and country (English speaking audience). Ads pay far more in the US, UK, Canada and Australia than elsewhere.
Neutral
Shorts in the mix
0% of views this month
Long 100%Shorts 0%
Shorts pay about $0.10 per 1,000 views, a small fraction of long videos, so the same views earn much less.
Holds back
Videos under 8 minutes
median 4 min
0 min8 min mark20 min
Below 8 minutes YouTube only shows ads before and after, so each view pays less.
Holds back
Upload pace: stalled
0 per week
Not enough history to compare yet.
Holds back
Views per video are falling
0.31x
Median views of the last 10 long videos compared with the 10 before them.
Neutral
Old videos still bring views
61.9M views a month
Uploads older than three years keep getting watched. We count them at half their lifetime average pace, a conservative guess, capped by the channel's lifetime average.
Time to monetize
When this channel can earn from YouTube ads
Can it earn from ads?Yes, already past the barIt meets the thresholds by our estimate and shows signs of earning
What would speed it up Each goal with its date, upload plans, your own plan slider, and how the Feb 2027 rules hit this channel. $7 a month, or $34.99 once for life
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Unlock with ProHow we got this. Views from the last 30 days are rebuilt from each public video's views and age, cut to the views YouTube pays on, then priced with niche, audience and video length ad rates from published creator data. We run this 2,000 times with realistic variation and show the middle half. Data read November 8, 2026, 08:00 UTC.